This Bank has gained much popularity as '𝐇𝐨𝐬𝐩𝐢𝐭𝐚𝐥𝐢𝐭𝐲 𝐁𝐚𝐧𝐤' with "Never Look Down a Customer!" approach. |
A Bank Without Security Guards
During my journey of GLIK (Global Leaders for Innovation & Knowledge) program, I had an opportunity to visit a Bank in Japan with its seemingly 'strange' policies. On surface, It seemed to be working beyond logic and rationality; however, the more I got to know about its philosophy and culture, the better I understood its success formula.
Can you imagine a Bank,
● That has 𝐧𝐨 𝐬𝐞𝐜𝐮𝐫𝐢𝐭𝐲 𝐠𝐮𝐚𝐫𝐝𝐬.
● That has gained much popularity as '𝐇𝐨𝐬𝐩𝐢𝐭𝐚𝐥𝐢𝐭𝐲 𝐁𝐚𝐧𝐤' with "Never Look Down a Customer!" approach.
● That has a mandate for all bank officials to 𝐭𝐫𝐞𝐚𝐭 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬 𝐧𝐢𝐜𝐞𝐥𝐲, always with a smile on their face.
● That has designed and developed such 𝐯𝐢𝐛𝐫𝐚𝐧𝐭 𝐢𝐧𝐟𝐫𝐚𝐬𝐭𝐫𝐮𝐜𝐭𝐮𝐫𝐞 where customers feel much relaxed and welcomed. No alt text provided for this image
● That delivers 𝐬𝐮𝐫𝐩𝐫𝐢𝐬𝐞 𝐠𝐢𝐟𝐭𝐬 on various occasions to their customers at their door steps.
This bank strives to provide 𝐟𝐢𝐫𝐬𝐭-𝐫𝐚𝐭𝐞 𝐡𝐨𝐬𝐩𝐢𝐭𝐚𝐥𝐢𝐭𝐲 to its customers all the time.
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● That organizes '𝐄𝐧𝐭𝐞𝐫𝐭𝐚𝐢𝐧𝐦𝐞𝐧𝐭 𝐒𝐡𝐨𝐰𝐬' every month for its customers.
●That conducts frequent 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐅𝐚𝐢𝐫𝐬 𝐟𝐨𝐫 𝐥𝐨𝐜𝐚𝐥 𝐫𝐞𝐭𝐚𝐢𝐥𝐞𝐫𝐬 inside the Bank premises to boost their sales.
● That encourages employees to have work-life balance, and expects them to leave 𝐩𝐨𝐬𝐢𝐭𝐢𝐯𝐞𝐥𝐲 𝐛𝐲 𝟓:𝟏𝟓 𝐩𝐦.
● That ranks and rewards its employees on the basis of their 𝐨𝐯𝐞𝐫𝐚𝐥𝐥 𝐛𝐞𝐡𝐚𝐯𝐢𝐨𝐫 𝐢𝐧 𝐩𝐥𝐚𝐜𝐞 𝐨𝐟 𝐧𝐮𝐦𝐛𝐞𝐫𝐬.
● That strives to provide 𝐟𝐢𝐫𝐬𝐭-𝐫𝐚𝐭𝐞 𝐡𝐨𝐬𝐩𝐢𝐭𝐚𝐥𝐢𝐭𝐲 to its customers all the time.
●That has '𝐊𝐢𝐝𝐬-𝐇𝐞𝐥𝐩' 𝐬𝐞𝐜𝐭𝐢𝐨𝐧 always open to kids of all age group for any assistance.
● That has much user-friendly 𝐀𝐓𝐌 𝐦𝐚𝐜𝐡𝐢𝐧𝐞𝐬 𝐰𝐢𝐭𝐡 𝐜𝐨𝐥𝐨𝐫𝐟𝐮𝐥 𝐭𝐡𝐞𝐦𝐞𝐬 to make the users feel good.
● That believes in '𝐏𝐮𝐥𝐥 𝐏𝐨𝐥𝐢𝐜𝐲' in place of 'Push Policy' to promote any product or service.
Well, did I tell you that this bank is in 𝟒𝟑 𝐥𝐨𝐜𝐚𝐭𝐢𝐨𝐧𝐬, 𝟏,𝟐𝟑𝟕 𝐟𝐮𝐥𝐥-𝐭𝐢𝐦𝐞 𝐨𝐟𝐟𝐢𝐜𝐞𝐫𝐬 𝐚𝐧𝐝 𝐬𝐭𝐚𝐟𝐟, and a deposit balance of approximately 𝟏.𝟓 𝐭𝐫𝐢𝐥𝐥𝐢𝐨𝐧 𝐲𝐞𝐧.
Welcome to 𝐒𝐮𝐠𝐚𝐦𝐨 𝐒𝐡𝐢𝐧𝐤𝐢𝐧 𝐁𝐚𝐧𝐤, Japan!
Looking forward to your reactions and comments...
Welcome to 𝐒𝐮𝐠𝐚𝐦𝐨 𝐒𝐡𝐢𝐧𝐤𝐢𝐧 𝐁𝐚𝐧𝐤, Japan!
Looking forward to your reactions and comments...
This bank is in 𝟒𝟑 𝐥𝐨𝐜𝐚𝐭𝐢𝐨𝐧𝐬, 𝟏,𝟐𝟑𝟕 𝐟𝐮𝐥𝐥-𝐭𝐢𝐦𝐞 𝐨𝐟𝐟𝐢𝐜𝐞𝐫𝐬 𝐚𝐧𝐝 𝐬𝐭𝐚𝐟𝐟, and a deposit balance of approximately 𝟏.𝟓 𝐭𝐫𝐢𝐥𝐥𝐢𝐨𝐧 𝐲𝐞𝐧. |
Looking forward to your reactions and comments.
*If you like this blog post and wish to share your experiences/ remarks/ views with me, you are most welcome to write to me at pdpbygauravmisra@gmail.com. Thanks!